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06/14/2006
Network Marketing Success | Why, Your Products or Your Life?
One important element to network marketing success is knowing your “why”. A good why will see you through the tough times. You’ll have a vision of what your success will look like. You’ll be able to see, feel and touch it in your mind. You’ll know why you are doing this thing we call network marketing.
The most important question
This first question to ask yourself is “Why am I doing this?” What do I want to create for my or my family’s future? What am I willing to do to attain that picture? What am I not willing to do to get there? Where do I see myself within 5 years? What does that feel like? I recommend releasing the barriers of your mind and allowing yourself to dream a bit, see what you come up with.
When you have a Why that is the picture of your success, no one else’s, then ask yourself if you’re in the right company to accomplish that dream.
Is your product your Why?
I speak to many people who are very clear on their why, but greatly inhibit their network marketing success because of the company they’ve chosen. A typical affiliate will fall in love with a product or products and think “this is something I can sell.”
The company they have chosen may be a bad fit for their personality type, the compensation plan may be totally wrong for them, or there might not be marketing system in place other than talking to you family and friends. It can also be a combination of these and other factors.
Is your life your Why?
I spoke to a wonderful gentleman the other day. As we were speaking he shared with me his why. He had a family and his dream was to be at home with his children. He wanted to be the Dad that was the coach of his children’s teams. This Dad wanted to volunteer at school and be there for his children’s school plays and show. His why truly warmed my heart. He is a great man with an awesome why.
A Product Why.
This man was struggling with his business and wanted to know what he could do to achieve the goals of his why. This gentleman loved his company’s product. He believed, because it was such an awesome product, he should be able to make money, sponsor people into his business and achieve network marketing success with that product.
I agreed with him, his product was great, but it was overpriced. He agreed. Because of the price the company he represented depended mostly on affiliates to buy the product thus making it a recruit, recruit, recruit type of mentality. That approach is fine if you’re a hard driving type-A, red personality, but he isn’t. That is another reason he is struggling. He also agreed. Another reason was his compensation plan. He would have to have a couple thousand of people on his team to make any kind of substantial money. Also hard for a non-red to do. His company’s marketing plan was set up to mainly talk to family, friends and referrals, about his products and business, another difficulty for non-reds. He agreed with that also.
Marry your life not your product!
By the end of our conversation, he had a much better understanding why he was not achieving success with his product and company. I asked him if he was married to his product, then we went back to revisit his why. He remembered the reason he got into network marketing was for financial freedom and the ability to live life on his own terms. Although he loved his product chances were good that his present company wouldn’t help him achieve his ultimate why, his dream.
It’s not fun when you realize, believe me, I understand. But if you want network marketing success, look at your why. Do you want success for your product or do you want success for your life? When you get clear on this, the answers will come.
Don’t waste anymore time! Download this free eBook for more answers.
Suzanne
813-841-1050…anytime!
www.TheMLMmom.com
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