08/16/2006
MLM Training | Marketing
When it comes to MLM training in general, companies or uplines do not provide appropriate training in marketing. After signing up with an MLM, the typical training given about marketing is, make up your 100 name list, get 100 no's, let's make some 3 way calls or your mouth is your office, open it up and talk to everyone you meet.
What does it all mean?
Let's take a look at what the term marketing means. After all, the word marketing is in the name of the industry, yet sometimes it seems not many have any idea how to actually market! According to Webster's dictionary, marketing is "the act or process of buying and selling in a market."
How many friends you got?
There are many different ways this can be accomplished. Yes, you can talk to family, friends, 100 people you know, etc. The problem with this is:
1. Many people are uncomfortable doing this
2. Many people don't know 100 people. The truth is we live in a circle and, while we may have that many acquaintances, they aren't people we really know.
3. After we run out of the "usual suspects" where is a network marketer to go?
Have you tried my cooking?
Let's face the facts. If I were going to open a restaurant, would I ask the people I know to come and enjoy a meal? Of course I would. Would they come? Some would, some wouldn't….you haven't tried my cooking!
But, after all of the hoopla is gone, and the people I know have visited and had a meal, what would I do? If you listen to many in MLM who train their downlines to market this way, I'd be up the creek without a paddle!
Frozen in the headlights!
This is when networkers are typically told to move to the next step and talk to anyone within 3 feet. Usually one of two things happen. They either freeze in their tracks because that is too uncomfortable for them or they try it, and hate the way it makes them feel. Either way, they are done and never heard from again.
Basic MLM training in marketing
If uplines would support their downlines just a little bit, give them some basic MLM training in marketing these dropouts could be avoided.
With the advent of the internet, there is no reason networkers should have to rely only on people they come in face to face contact with in order to expand and grow their business. There are forums, blogging, and article writing available to market your MLM. There are also many networking groups like Direct Matches and even My Space which can be utilized to grow and market your business.
So, if your upline says make your 100 name list, live by the 3 foot rule or talk to your family and friends, and that makes you uncomfortable, find a way that's comfortable for you to do the business. Talk to your upline, see if they can do some MLM training on different ways to market your products or opportunity. Proper MLM training on marketing your business could make the difference between you being a MLM dropout or a superstar!
For more Great Tips on helping your MLM grow, download this free eBook and you'll be a superstar in no time!
Have Fun Out There!
Suzanne
www.TheMLMmom.com
15:25 Posted in MLM Training | Permalink | Comments (0) | Email this
08/11/2006
MLM Scam | 7 Tips to avoiding a MLM Scam
A big reason many individuals fear MLM is because they believe they are going to get scammed. There is lots of information in cyberspace about MLM scam this or MLM scam that. People are afraid of the unknown and since very few know much about MLM, except hearsay, it creates an atmosphere of anxiety and aversion.
The key, as in anything, is to do your homework and educate yourself on the ins and outs of MLM. Then you have the information to make your own educated decision. The following 7 tips will provide some information on how to avoid scams when choosing a MLM.
MLM Scam Tip #1
Research the company management. That's very easy to do nowadays. Google is an incredible resource. Put the names of the company's top management into the search engines and see what comes up, some of the results are shocking!
MLM Scam Tip #2
Read the policy and procedures before you join. The policy and procedures, p&p's, are your contract with the company. Make sure you understand what they are saying. Look for red flags such as, p&p's not available on the main company website, p&p's that are over 7 pages long, anything in the p&p that says ongoing or continual, or 30 day termination at the company's discretion. These are just a few things to watch out for. You don't want to build a team only to have it ripped out from under you. Sadly, that happens.
MLM Scam Tip #3
Understand the compensation plan. This might seem like a no brainer, but MLM comp plans are not like anything in the real world. Take your time to understand it before you join. Ask questions if you don't understand. A good question to ask is "How many people will it take in my organization, on the back end, meaning residual, to make 10K per month?" See what they say and ask yourself how doable is that for me?
MLM Scam Tip #4
Good upline support is extremely important to MLM success. You need a team of people that work together and leave their egos at the door. If possible talk to others in their downline and see what they have to say. Many good people enter into MLM being promised support but get none because their upline has moved on to recruit others or they are too busy helping the "superstars".
MLM Scam Tip #5
Good solid training. Training you can take to the field and use. Not lots of hype and pie in the sky tales of success. Training where you get some basic skills needed to do this business. Of course, you shouldn't have to pay for it!
MLM Scam Tip #6
Avoid lead generation systems that rely on friend and family. Systems like these make it extremely difficult for success in MLM. 92% of the population doesn't like to sell or be sold; I'd say the number is even higher when you are talking about friends and family. If the company your thinking about joining employs this type of lead generation system, tie up your shoelaces and run for the door!
MLM Scam Tip #7
MLM success takes work. It is not a get rich quick scheme. If someone is saying; "in our company it's easy to have success" or "we'll build your downline for you" or "you can make 100K in 6 months", they are lying. Plain and simple.
MLM is an incredible business when you align yourself with the right company. By following these 7 tips you will increase your chances of success immensely by avoiding a MLM scam.
For more ways to make sure you're successful in Network Marketing, download my free eBook and enter the scam free zone!
21:55 Posted in MLM Scam | Permalink | Comments (0) | Email this | Tags: MLM, Scam, MLM scam, avoid scam, scam MLM, MLM success


